Events Management
By:Charles Bladen,James Kennell,Emma Abson,Nick Wilde
Published on 2012-06-12 by Routledge
Contemporary events management is a diverse and challenging field. This major new introductory textbook is the first to fully explore the multi-disciplinary nature of events management and to provide all the practical skills and professional knowledge students need to succeed in the events industry. The book covers every type of event studied on an Events Management course, including sports, music, the arts, corporate events, tourism, and the public and voluntary sectors. It introduces the key issues facing the contemporary events industry, from health, safety and risk management to sustainability to developing a market-oriented business, with every topic brought to life through case-studies, personal biographies and examples of best practice. Written by a team of authors with many years of industry experience, it introduces the practical skills required in every core area of events management, including marketing, finance, project management, strategy, operations, event design and human resources. A companion website for the book includes a dazzling array of additional features, including self-test questions, audio interviews with key industry figures, additional case-studies and PowerPoint slides for each chapter. Events Management: An Introduction is the essential course text for any events management program.
This Book was ranked at 25 by Google Books for keyword management.
Book ID of Events Management's Books is CHzZBAAAQBAJ, Book which was written byCharles Bladen,James Kennell,Emma Abson,Nick Wildehave ETAG "B4PMp+8ea7Y"
Book which was published by Routledge since 2012-06-12 have ISBNs, ISBN 13 Code is 9781136980381 and ISBN 10 Code is 1136980385
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Book which have "472 Pages" is Printed at BOOK under CategoryBusiness and Economics
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