Tuesday, December 7, 2010

GOOGLE and . AMAZON CLASH OF THE BOOKSELLERS

If you a fan of those 1960s Japanese monster movies like Mothra vs. Godzilla, where two enormous animals battle insanely while the tiny human onlookers scream in horror?


Well, if your favorite film isn't available on Netflix or Hulu, you can still enjoy a clash of the Titans this week, as Google pits its new e-reading application, Google eBooks -- and its new retail venture, the Google eBookstore -- against Amazon.com's huge inventory.


For a while, there has been some speculation that Google was going to come out with its own e-reader device, like Amazon's Kindle or Borders' Kobo. Instead, Google made headlines on Monday with a strictly software-based strategy: a bevy of applications for Android devices, the iPhone, the iPad, the iPod Touch, desktop/laptop Web browsers, and two specific e-book readers, the Nook and the Sony Reader. (Other e-book readers can also access books from Google's eBook collection if they can read either the ePub or PDF formats.)
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